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Marketing your
website online is anything but a one-size fits all endeavor,
but rather a highly customized, consultative process that
differs with the unique strengths and needs of your business.
The Online Marketing Challenge
There are literally hundreds of ways to promote your hotel
online, including traditional search engines, pay-per-click
search engines, global distribution systems, travel websites, tourism websites, lodging
websites… and the list goes on.
The challenge of creating an effective online marketing
strategy is sorting through all of your options and selecting
the right marketing mix to achieve maximum visibility,
conversion and return-on-investment.
Hotel
eMarketing offers a suite of Internet marketing and web design services that can be customized
to meet the needs of you hotel:
Search Engine Marketing Plan - Level 1
Basic search engine marketing plan designed to make
sure your website is both user friendly and search engine
friendly and to make your site more visible in the leading
search engines.
more info...
Internet Marketing Plan - Level 2
Comprehensive online marketing
plan based on research of your geographic market(s) online
that evaluates the relevancy, popularity and likely return on
investment of all
"Internet doorways" to your website. Also includes
in-depth competitive analysis.
more info...
Link
Building
Creating links from other travel sites to your website can
dramatically improve your rankings in the top search engines.
Hotel eMarketing can create a link building strategy for your
hotel to improve the link popularity of your website and to
drive more targeted traffic to your site..
more info...
Hotel Website
Design
Presenting a clean, professional, well-designed website can
dramatically improve your browser to buyer conversion rate.
Hotel eMarketing can design a world class website that meets the needs
of your business and exceeds your expectations.
more info...
Email Marketing
Email is one of the most powerful
marketing tools available to hotels because it can create
direct revenue opportunities for past, present and future
guests. Hotel eMarketing can create a comprehensive
email marketing strategy to attract, persuade, convert and
retain new and existing customers.
more info...
If you would like more information about these services,
please call us at 1-800-972-9427.
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